• TOP 5 THINGS I’VE LEARNED ABOUT CLOTHING SIZES

    TOP 5 THINGS I’VE LEARNED ABOUT CLOTHING SIZES

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    Confused by clothing sizes? Unsure why sizes vary between stores, or even within the same store? Think clothes don't fit you right? You are not alone. The problem isn't you, it's the clothes. This is a list of the top 5 things I’ve learned about clothing sizes.
  • ARKDEFO: MADE TO ORDER

    ARKDEFO: MADE TO ORDER

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    Starting a fashion brand isn’t easy, especially with the sheer volume of competition. Most of that competition comes in the form of ready made High Street (fast fashion) brands, mixing in-store presence with online shopping. So where do you start, and how do you stand out from the crowd?
  • UPCYCLED CLOTHES - YAY OR NAY?

    UPCYCLED CLOTHES - YAY OR NAY?

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    Why is upcycled clothing on the rise? Is just a new trend? Reworking old clothes is not new at all, it has just been forgotten with the recent rise of fast fashion brands. From ancient Greeks to 19th century Royalty people had been using and reusing fabrics and garments as much as it was possible. 
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